Through social media, the world has opened up to what South Pasadena’s float in the 2023 Rose Parade could look like.
Design concepts can now be submitted via “Direct Message” through either Facebook or Instagram.
On New Year’s Day to kick off 2022, South Pasadena earned the prestigious Founder Award for its float – “Sky’s the Limit” and already a committee responsible for building and decorating the float that rolls down Colorado Boulevard each year is busy gearing up for the next parade in Pasadena.
“While we are thoroughly enjoying our prize with our latest entry in the Rose Parade, it’s time to pick our next entry,” said Chris Metcalf, who handles social media for the South Pasadena Tournament of Roses (SPTOR) Committee, in a statement.
He explained that the theme, although not fully disclosed, for the 2023 Rose Parade has something to do with “Turning the Corner.” Entry forms can be found on both Facebook and Instagram at SPRosefloat. The deadline for submissions is January 21, 2022 by 5 p.m.
“Whether that corner is actual—like the one at the famous turn, signaling the parade’s start, or figurative like the unlimited potential that each new year brings – we all enjoy the opportunity of a fresh start,” according to the application form. “Turning a corner means rising above – alone, or with friends, family, and community, – it means realizing dreams and pursuing possibility. This year, as we turn the corner together, we share in the hope, beauty and joy of what 2023 will bring.”
The form must be filled out completely, insisted Metcalf, noting that, “All entries will become the property of the SPTOR organization.”
He said submissions not accepted for the next float will be kept on file and possibly considered for future use, adding that the “Sky’s the limit” float was submitted to the SPTOR Committee in 2011.
Metcalf said all design sketches must be: black and white, in pencil or pen on paper no larger than 8.5” X 11”.
Signed entries can also be mailed or delivered to:
South Pasadena Chamber of Commerce
1121 Mission Street
South Pasadena CA 91030
Or mailed to:
SPTOR Design Committee
PO Box 3662
South Pasadena CA 91031
Official rules and entry form below.