Lucha’s Comfort Footwear on Fair Oaks Ave has provided service to the people of South Pasadena for over 35 years, since 1985. For those wondering what may set them apart, leave it to owner, Lucia Wiltrout, to explain, “We specialize in people who have foot issues (and) have two certified orthopedists here along with certified compression socks vendors. So we’re not really an ordinary shoe store. We don’t just sell shoes, we provide a service to our customers.”
For those unfamiliar, orthopedic shoes have always had a stigma of style being secondary to function, but if anything, at Lucha’s the selection should say otherwise. Carrying a wide range of styles that suit formal and sporty occasions — and everything in-between — the store proudly serves clientele of all ages who are looking for the ultimate balance of fashion and comfort for men, women, and children.
Brands like Keen, Fluchos , and Birkenstock, are but a few of the dozens of specialty manufacturers that are available at Lucha’s, both online and in-store. Wiltrout also reminds customers to keep an ear out for their bi-annual sales, wherein people come from all over Southern California, in the summer and fall, now that COVID restrictions have been lifted.
On top of that, being one of only a few stores of its kind, what attracts customers far and wide is the many doctor references, illustrating just how trusted Lucha’s is. “Also, what attracts (customers) is the quality of the shoes. Our shoes are mostly European and we specialize in comfort, our main goal is to provide a comfortable shoe,” adds Wiltrout.
Elaborating on just how service-driven the store is, Wiltrout can recite the many types of specialists that send patients her way. “We have orthopedic surgeons, we have podiatrists, we have chiropractors, physical therapists, and even doctors who focus on, not just feet, but the whole entire body,” she relays, telling the types of ailments a good shoe can help fix, “Lots of back issues, shoulders issues; what the doctors strive to do is look for an alignment and most of the alignment starts from our feet. So that’s why they recommend their patients to us.”
With an emphasis on durability, the shoes built to last are complimented by the vast selection of wonderfully patterned socks and hats to complete your ensemble. Wiltrout and her team aim to make lifelong customers by, “Just giving comfort to people who need to have a better life by working, traveling, exercising. That pretty much gives me satisfaction, that (the customers) feel good.”
Lucha’s Comfort Footwear is located on 921 Fair Oaks Ave, South Pasadena, CA
They can be found online at comfortfootwear.com
Or call (626) 799-6891 for more information.